Atd Press

ATD Press is an internationally renowned source of insightful and practical information on talent development and professional development.

The Spring/Summer Catalog provides the latest reads by leaders in talent development of 2017.

client

ATD Press

Skills Applied

Publication, Paper Quilling

Contributor

John Body

Digital Mockup
This project was inspired by a particular art form called paper quilling - the idea behind the cover design was inspired by the 2017 Cherry Blossom Festival.

Process
Paper quilling is the art of taking thin strips of colored paper, rolling them into a coil, pinching them to form a shape and then gluing the shapes together to create decorative designs.

Once all elements were created, we prepared for the shoot and put everything together to match the digital mockup.

Final
The photos from the photoshoot were taken into Photoshop and edited until the desired outcome was achieved for both the cover and the inside of the catalog.