One Congress
One Congress is designed by the internationally renowned firms Pelli Clarke Pelli Architects and CBT Architects. Rising to 600 feet, this one-million-square-foot office tower is making its mark as a new fixture in the Boston skyline.
This project included quite a few elements - logo, brand guidelines, website, film, brochure, and HTML eblast templates.
clients
Carr Properties, The HYM Investment Group, National Real Estate Advisors
Skills Applied
Branding, Creative Direction
Contributors
Neoscape, Alizée Freudenthal
Logo
The One Congress logo was designed by Alizée Freudenthal - a graphic designer based in Paris. Creative direction was provided throughout the entire process - from ideation, sketching, and comps - until the desired outcome was achieved.
The final included the following -
Logotype
C Mark
Lock Up 1
Lock Up 2
Website
The One Congress website was designed by Neoscape - a creative agency specializing in branding and visual storytelling for institutional and real estate clients. Creative direction was provided throughout the entire process - wireframe + initial design, content + copy, prototypes, dev link reviews for both desktop + mobile, testing, launch - until the desired outcome was achieved.
Film
The One Congress film was designed by Neoscape - a creative agency specializing in branding and visual storytelling for institutional and real estate clients. Creative direction was provided throughout the entire process - from the creative treatment, animatic, rough cut and final cut reviews - until the desired outcome was achieved.
Brochure
In bringing this new office icon to the Boston skyline, the One Congress brochure was created to highlight all of the great features this new building has to offer.
RFP
A request for proposal (RFP), a business document that announces a project, describes it, and solicits bids from qualified contractors to complete it was created for One Congress.
Email Templates
Email templates were created for both customer and broker communications.
