TK-logo.png
 

Techknowledge 2017

ATD TechKnowledge 2017 is an annual event that showcases the latest technology trends in the learning field. The conference provides you with the hands-on experience you need to effectively incorporate the latest methods into your learning programs.

This project included - TK2017 logo, conference look & feel, brochure, postcard, ad, program guide and website.

 

clients

The Association for Talent Development (ATD)

Skills Applied

Branding, Web Design, Publication Design & After Effects

 
 

Logo
The TK logo was designed to change ever so slightly each year with the main logo as a stand alone piece without conference date information - TK2017 - Las Vegas, NV.

The final included the following -

  • Logo - Year

  • Logo - Stand Alone

 

Website
The TK2017 website was designed to provide attendees with all conference information. It was developed in-house by the web design team. Creative direction was provided throughout the entire process - wireframe, content + copy, prototypes, dev link reviews for both desktop + mobile, testing, launch - until the desired outcome was achieved to match the approved design.

tk-web.png
 

Brochure
The TK2017 brochure was created to highlight all of the great features of the conference - best practices, innovative ideas, and emerging technologies from across industries to deliver an exceptional experience.

 

Program Guide + Package
The TK2017 program guide was created to highlight all of the event details - classes, programs, booths, sponsors, etc - it was part of a package that all attendees received upon arrival.